Mint Vision Crowd Tracking

Access the powerful capabilities of face recognition to convert a camera feed into data-driven insights pulled from a crowd of faces. Process information intelligence based on real-time behaviour with the Mint Vision Crowd Tracking solution.

What Is Mint Vision Crowd Tracking?

The Mint Vision Crowd Tracking solution is built on the capabilities of Artificial Intelligence and face recognition. This revolutionary application enables organisations to track individual profiles within crowds to determine an audience’s sentiment, capture demographic information, automatically log attendance or enable crowd tallying – all in real-time.

This information obtained from the Mint Vision Crowd Tracking solution provides real-time data into audience characteristics and behaviour to improve and drive organisational outcomes.

The Mint Vision Crowd Tracking solution renders the application and impact of face recognition a reality for all organisations.

Event and Exhibition Crowd Tracking

  • Automatic attendance capturing
  • Demographic information capturing
  • Sentiment analysis
  • Session and speaker insights
  • Conference booth engagement
  • Data-driven ROI insights

Retail Crowd Tracking

Automatically capture display advertising impressions, including:

  • Demographics
  • Sentiment
  • Engagement duration

Media Crowd Tracking

Automatically capture billboard and screen advertising impressions, including:

  • Demographics
  • Sentiment
  • Engagement duration

Student Crowd Tracking

Utilise the Vision Crowd Tracking solution in education to:

  • Reveal student sentiment in lecture halls
  • Automatically capture attendance
  • Correlate performance to sentiment and attendance rates
  • Measure lecture effectiveness
  • Improve the overall effectiveness of education

Why Mint Vision Crowd Tracking?

Count unique faces passing the camera of both identified and unknown people

Track demographics, emotion markers and eye gaze per second

Custom train the system to identify specific activities e.g. person making a phone call

Modify the content displayed on a public screen to match the demographics and emotional markers of the audience

Utilise powerful BI dashboards for slicing and dicing the generated data

Crowd tracking is built on Mint’s vision platform enabling multiple face recognition applications from a single system


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